Flat Iron Frenzy – Sedu vs. GHD

I’m going to shelve the CHI comparisons for a little while to shift my focus on to Sedu and GHD. Both irons receive high marks, so let’s see how they match up against one another based on styling, technology, material and cost. This entry serves as a shopping guide for each flat iron, rather than direct comparison.

This round features the Sedu Revolution styler vs. GHD IV styler.

Styler Defined

First off, it seems that lately most hair appliance companies are producing “stylers”. One might ask, what is a styler?

Stylers are a specific form of flat irons that are designed to not only straighten hair but also to curl, flip, wave, twist or whatever else you can imagine. Sedu features rounded plates and a rounder barrel, GHD offers a rounded barrel.

Since both the Sedu Revolution and GHD IV are stylers, one point for each.

Sedu - 1, GHD -1

Futuristic Favor

Both the Sedu and GHD claim to be the next wave of styling, but is one more technologically advanced than the other?

The Sedu Revolution’s big technology selling point is the Freestyle Guiding System, which features anti-slip edges which prevent hairs from slipping and snagging. This FGS also promotes the styling capability discussed in the section above. The Sedu also offers dual voltage for usage in a number of countries.

On the other hand, the GHD MK IV touts its safety functions, including sleep mode after 15 minutes, and automatic shut off after 30 minutes. Also, the GHD flat iron offers shiver mode to combat condensation in rooms less than 41 degrees. Plus, the GHD has universal voltage, making it ideal for heavy travelers.

The question remains, which is more advanced? The Sedu Revolution technology is more hair styling based while the GHD technology is safety-centered. Should you purchase styling over safety or safety over styling? It seems likely there’s an audience for both. This round is too close to call, another draw, and one point each.

Sedu – 2, GHD – 2

Make Up or Made Up

The materials used in flat irons seem to constantly be changing. Are the Sedu Revolution and GHD Mark IV identical, or can one outperform the other?

Both the Sedu and GHD are ceramic. However, that seems to where the similarities end.

The GHD is just ceramic, but the Sedu Revolution also includes tourmaline and nano technologies. The addition of these two other materials makes the Sedu Revolution more ionic than its GHD counterpart. Sedu wins this round.

Sedu – 3, GHD - 2

Cost and Review

I looked on Folica.com, because they sell both items as part of value packs complete with how-to DVDs and two-year warranties. The Sedu Revolution also includes a heat proof flat iron combo mat and pouch.

In terms of price, there’s about $100 dollars between both value packs. The Sedu Revolution 2009 edition retails for $139.95, while the GHD pack is going for $239.95. A pretty hefty price difference.

As far as reviews go, the Sedu Revolution pack has around 140 reviews, ranking at 4.63 out of 5. The GHD MK IV value pack has 30 reviews, and ranks 4.57 out of 5. Another close round, but this one goes to Sedu based on affordability and a slight edge in customer ranking.

Sedu – 4, GHD - 2
Final Say

Having compared the technologies, materials and cost of these stylers, I have to pick the Sedu Revolution. It seems to be more bang for your buck.

For more info on each brand, plus ordering information visit the Sedu and GHD homepages.